Posted by Elena del Valle on March 8, 2010
Author Janet Fouts
Photo: Janet Fouts
A podcast interview with Janet Fouts, author, Social Media Success (see California coach discusses social media basics) is available in the Podcast Section of Hispanic Marketing & Public Relations, HispanicMPR.com. During the podcast, Janet discusses social media issues based on her recently published book with Elena del Valle, host of the HispanicMPR.com podcast.
Janet, a seasoned entrepreneur, social media coach, author and speaker, co-founded Tatu Digital Media in 1996. She has been active in on-line community and web strategy for over 15 years. Her blog is JanetFouts.com.
To listen to the interview, scroll down until you see “Podcast” on the right hand side, then select “HMPR Janet Fouts ” click on the play button below or download the MP3 file to your iPod or MP3 player to listen on the go, in your car or at home. To download it, click on the arrow of the recording you wish to copy and save it to disk. The podcast will remain listed in the March 2010 section of the podcast archive.
Click here to buy Social Media Success
Posted by Elena del Valle on February 22, 2010
Edna Chun, Ph.D., vice president, Broward College
Photo: Edna Chun, Ph.D.
A podcast interview with Edna Chun, Ph.D., vice president, Broward College is available in the Podcast Section of Hispanic Marketing & Public Relations, HispanicMPR.com. During the podcast, Edna discusses bridging the diversity divide based on a book she co-authored by the same title with Elena del Valle, host of the HispanicMPR.com podcast.
In her job at Broward College, a large urban community college with four campuses and 60,000 students in Fort Lauderdale, Florida Edna oversees recruitment, professional development, staffing, diversity and affirmative action, employee and labor relations, compensation, records management, and benefits administration for the college. She has over two decades of human resource experience in public research universities in the California, Oregon, and Ohio state university systems. She holds a Doctor of Music degree from the Indiana University School of Music.
Edna is co-author, with Alvin Evans, of Bridging the Diversity Divide: Globalization and Reciprocal Empowerment in Higher Education (see University human resources administrators address diversity) (Jossey-Bass) published in 2009. They also co-authored Are the Walls Really Down? Behavioral and Organizational Barriers to Faculty and Staff Diversity published as part of the Association for the Study of Higher Education (ASHE) Higher Education Series (Jossey-Bass) two years earlier. The book discusses subtle and covert discrimination in the higher education workplace and provides a systematic institutional approach to diversity and inclusion. It received the Frances G. Hansen Publication Award by the College and University Professional Association for its contribution to the human resource profession at the organization’s 2007 national conference in Baltimore, Maryland.
Edna is co-author of articles on talent management, human resource strategies, and diversity published in Hispanic Outlook, Insight into Diversity, and Diverse. She was recently unanimously elected to serve on the editorial board of the Association for the Study of Higher Education. She is a regular contributor and member of the editorial board of Insight into Diversity magazine.
To listen to the interview, scroll down until you see “Podcast” on the right hand side, then select “HMPR Edna Chun, Ph.D.,” click on the play button below or download the MP3 file to your iPod or MP3 player to listen on the go, in your car or at home. To download it, click on the arrow of the recording you wish to copy and save it to disk. The podcast will remain listed in the February 2010 section of the podcast archive.
Click here to buy Bridging the Diversity Divide
Posted by Elena del Valle on February 8, 2010
Maria Azua, vice president, IBM Enterprise Initiatives
Photo: IBM
A podcast interview with Maria Azua, vice president of Cloud Computing Enablement, IBM Enterprise Initiatives, is available in the Podcast Section of Hispanic Marketing & Public Relations, HispanicMPR.com. During the podcast, Maria discusses Latino culture in social networks and cloud computing with Elena del Valle, host of the HispanicMPR.com podcast.
Maria has deep technical skills and extensive experience in software development, managing new innovation projects, start-ups, acquisitions, solution delivery and process excellence. She is responsible for the technical implementation, deployment and operations of the Common Cloud Platform Living Lab share service, as well as the IBM Smart Business Development and Test on the IBM Cloud. She is also responsible for the creation of a community of independent software vendors, business partners, and technical community that fosters cloud computing IT methodologies and applications.
Maria is also the author of The Social Factor Innovate, Ignite, and Win Through Mass Collaboration and Social Networking (2009 IBM Press, Pearson Education), a book about social networking based on Maria’s leadership in social networking tools at IBM (see IBM Executive discusses social media business benefits).
Prior to her current role, Maria was vice president of Technology and Innovation, reporting to the IBM chief information officer. In that role, she focused on the development of innovative IT solutions and the integration of new technologies. She created and managed the Technology Adoption Program (TAP) innovation program, where more than 120,000 IBM employees participate to create innovations in a development community. Her responsibilities in the CIO office also included the creation of the first IBM Green Data Center.
Maria was inducted into the Women In Technology International (WITI) Hall of Fame, and was named one of the “100 Most Influential Hispanics” by People magazine in 2006. She has 50 patents and 39 patents pending that span a wide spectrum of technologies. In 2006, the Society of Hispanic Professional Engineers (SHPE) recognized Maria with The Star Award for her contributions and dedication to the Hispanic community.
To listen to the interview, scroll down until you see “Podcast” on the right hand side, then select “HMPR Maria Azua,” click on the play button below or download the MP3 file to your iPod or MP3 player to listen on the go, in your car or at home. To download it, click on the arrow of the recording you wish to copy and save it to disk. The podcast will remain listed in the February 2010 section of the podcast archive.
Click here to buy The Social Factor
Posted by Elena del Valle on January 18, 2010
Author Steve Bersman
Photo: Steve Bergsman
A podcast interview with Steve Bergsman, author, After The Fall: Opportunities and Strategies for Real Estate Investing in the Coming Decade is available in the Podcast Section of Hispanic Marketing & Public Relations, HispanicMPR.com. During the podcast, Steve discusses the recovery of the real estate market in the United States with Elena del Valle, host of the HispanicMPR.com podcast.
For more than twenty-five years, Steve has written about finance and real estate, contributing to a wide range of magazines, newspapers and wire services, including The New York Times, The Wall Street Journal Sunday, Global Finance, Executive Decision, Chief Executive, The Australian, Investment Dealer’s Digest, Reuters News Service and Copley News Service. He has been a regular contributor to the Ground Floor real estate column in Barron’s and has written for the leading real estate industry publications such as National Real Estate Investor, Institutional Real Estate Letter, Retail Traffic, Multifamily Trends, Real Estate Portfolio, Shopping Center World, Mortgage Banking and Urban Land.
In addition to After The Fall published in 2009, he authored several other books including Maverick Real Estate Investing: The Art of Buying and Selling Properties Like Trump, Zell, Simon and World’s Greatest Land Owners; Maverick Real Estate Financing: The Art of Raising Capital and Owning Properties Like Ross, Sanders, and Carey; and Passport to Exotic Real Estate: Buying U.S. and Foreign Property in Breathtaking, Beautiful and Faraway Lands.
To listen to the interview, scroll down until you see “Podcast” on the right hand side, then select “HMPR Steve Bergsman” click on the play button below or download the MP3 file to your iPod or MP3 player to listen on the go, in your car or at home. To download it, click on the arrow of the recording you wish to copy and save it to disk. The podcast will remain listed in the January 2010 section of the podcast archive.
Click here to buy
After the Fall: Opportunities and Strategies for Real Estate Investing in the Coming Decade
Posted by Elena del Valle on January 4, 2010
Marked 4 Life album cover
Photos, song: HardKandy Records Inc.
L.J. (Stephen Sebastioa) and D-cypl (Chris Collins) were born in Livingston, New Jersey into broken homes. Little did they know that years later life would bring them together. L.J. began rhyming in the Portuguese section of Newark he called home with his friend Vic at the age of 15. D-cypl loved music since he was a little boy and began rhyming when he was 14. Scroll down to listen to Bandeiras Remix, a song from Marked 4 Life, their debut album.
L.J. and D-cypl
In 2000, L.J. and D-cypl teamed up. That same year they met Murdock, a rap entrepreneur that influenced their music, before L.J. went off to college. Two years later, soon after L.J. and D-cypl got together again, they got a break from a record label. They were featured in In The Name of Hip Hop Vol.1. The duo believe in “brotherhood, kindness, and truth.”
Click on the play button to listen to Bandeiras Remix.
Posted by Elena del Valle on December 14, 2009
Photos: Cecilia Moreno Yaghoubi
A podcast interview with Artist Cecilia Moreno Yaghoubi is available in the Podcast Section of Hispanic Marketing & Public Relations, HispanicMPR.com. During the podcast, she discusses her strategy in making it in the arts world as well as marketing tactics, initiatives and how to get visibility as an artist with Elena del Valle, host of the HispanicMPR.com podcast.
Social and political imagery, religious iconography, found objects, and mixed media all combine in Cecilia’s work of mix media assemblages with found objects. A Colombian-born artist Cecilia emigrated at a young age with her family to the United States. In time, she earned her Bachelor’s in Business Administration in marketing and began a career in property management. Working and living in the suburbs for the greater part of her life, she decided a little over six years ago to focus on her artwork, create a studio and pursue this venture full-time.
Through a combination of influences, Cecilia’s art has traveled from the lush and beautiful, yet safe and mainstream landscapes of her homeland to the more challenging, riskier mixed media work. Featuring political and social imagery, religious iconography and found objects such as dolls, much of her current work is assembled from flea markets, thrift shops and recycled materials like wood and fabric.
Virgin Mary, Assemblage Found Objects (dimensions 20 X 20 X 8 inches)
In 2005, Cecilia premiered her paintings at “Origenes Latinos/Latin roots” gallery in Chelsea, New York. She has exhibited in New York and Connecticut at the Silvermine Art Center, Westchester Art Workshop, Cork Gallery at Lincoln Center, the National Academy of Art Museum and at the Colombian Consulate of New York. In Miami, her work has been featured at Opera Gallery and had a solo exhibit, “Girl from Cali,” at the Colombian Consulate in Coral Gables in October 2009. In December 2009, she will be one of 800 artists from around the world invited to exhibit her artwork at the Biennale in Florence, Italy.
To listen to the interview, scroll down until you see “Podcast” on the right hand side, then select “HMPR Cecilia Moreno Yaghoubi” click on the play button below or download the MP3 file to your iPod or MP3 player to listen on the go, in your car or at home. To download it, click on the arrow of the recording you wish to copy and save it to disk. The podcast will remain listed in the December 2009 section of the podcast archive.
Posted by Elena del Valle on November 16, 2009
The Signal album cover
Photos, song: HardKandy Records, Inc.
Singer Eva Natal, whose father is from Spain, considers herself Latina. She describes her music as an eclectic mix of alternative rock, electronica, and trip hop. Her self written lyrics are designed to intrigue and keep listeners guessing whats next. She plays guitar, keyboards, violin and bass.
Her debut album, The Signal, on HardKandy Records Inc. is scheduled for release in early 2010. Late last month the record label made a special fan track available. Scroll down to listen to Pulse from The Signal.
Singer Eva Natal
Born March 28, 1987 Natal is described as a very quite and polite girl who spent most of her time reading, dancing in front of her mirror, fearfully playing sports alongside girls with way too much aggression, and practicing the violin.
By her teens she began expressing her likes through fashion and dance and stopped taking violin lessons. As a young adult she rebelled against the what she considered suppression in a private catholic school environment by dropping out of college, enraging her parents; and pursuing a life of what she calls a struggling creativist through various stabs at the modeling and dance industry, and most recently as a budding recording artist. Her 12-track album should be available at major online retailers next year.
Click on the play button to listen to Pulse from The Signal album
Posted by Elena del Valle on September 28, 2009
Lon Safko, co-author, The Social Media Bible
Photo: Lon Safko
A podcast interview with Author Lon Safko is available in the Podcast Section of Hispanic Marketing & Public Relations, HispanicMPR.com. During the podcast, Lon discusses social media issues and his book with Elena del Valle, host of the HispanicMPR.com podcast.
Lon is the creator of the “First Computer To Save A Human Life.” That computer, along with 18 inventions and more than 30,000 of Lon‘s papers, is in the Smithsonian in Washington, D.C. He created numerous hardware and software solutions for the physically challenged, developed the first CAD software for civil engineers, and designed the archetypes for the Apple Newton and Microsoft’s Bob Operating Systems.
He is also responsible for the Tool-Tips help-balloon pop-ups. Some of the awards Lon has received include: Westinghouse Entrepreneur of the Year, Arizona Innovation Network’s Innovator of the Year, Arizona Software Association’s Entrepreneur of the Year, and Public Relations Society of America’s Edward Bernays Mark of Excellence Award.
Lon is the founder of nine companies, including Paper Models, Inc., which uses downloadable three-dimensional models in business advertising, promotions, and education. He has authored five books on: how to train managers to think creatively, how to launch a successful on-line business, and how new home owners can reduce building costs. His latest book The Social Media Bible Tactics, Tools, and Strategies for Business Success (see Business men outline social media basics…) addresses social media tools such as Facebook and YouTube.
To listen to the interview, scroll down until you see “Podcast” on the right hand side, then select “HMPR Lon Safko” click on the play button below or download the MP3 file to your iPod or MP3 player to listen on the go, in your car or at home. To download it, click on the arrow of the recording you wish to copy and save it to disk. The podcast will remain listed in the September 2009 section of the podcast archive.
Click here to buy The Social Media Bible
Posted by Elena del Valle on September 14, 2009
Jose Carrera, owner, Ocho Placas
Photo: Jipsy
A podcast interview with Jose Carrera, owner, Ocho Placas is available in the Podcast Section of Hispanic Marketing & Public Relations, HispanicMPR.com. During the podcast, Jose discusses his tattoo business in Miami’s Little Havana with Elena del Valle, host of the HispanicMPR.com podcast.
Jose refuses to think inside the proverbial box. Unwilling to categorize his tattoo style and art by genre or theme, the Miami-native has built a team of eclectic tattoo artists at Ocho Placas. He learned to tattoo en 1993 when his misdemeanors escalated into imprisonment. It was in jail that he inked for the first time, using a BIC lighter to channel negative energy into a creative outlet. Released in 1997, Jose worked at a handful of South Florida tattoo shops. In 2002, his entrepreneurial spirit ultimately drove him to open Ocho Placas in Miami’s Little Havana neighborhood.
These days, Jose’s leadership role is clear in his Eight Street parlor. He’s mentored many of the artists that he currently employs. In 2007, the once underground shop was awarded Best Tattoo Parlor recognition by the Miami New Times and most recently, Jose partnered with Kreepy Jaksin to launch the KreepyTiki Tattoo Lounge in Fort-Lauderdale. He enjoys tattooing the friendly neighbor as much as he does traveling to conventions and inking overseas. Born to Cuban and Ecuadorian parents in 1971, Jose has branched into painting oil on canvas, graffiti and t-shirt design.
To listen to the interview, scroll down until you see “Podcast” on the right hand side, then select “HMPR Jose Carrera” click on the play button below or download the MP3 file to your iPod or MP3 player to listen on the go, in your car or at home. To download it, click on the arrow of the recording you wish to copy and save it to disk. The podcast will remain listed in the September 2009 section of the podcast archive.
Posted by Elena del Valle on July 6, 2009
Carlos Aguirre, CEO, Grupo Radio Centro
Photo: Grupo Radio Centro
A podcast interview with Carlos Aguirre, chief executive officer, Grupo Radio Centro is available in the Podcast Section of Hispanic Marketing & Public Relations, HispanicMPR.com. During the podcast, Carlos discusses entering a new market during a recession with Elena del Valle, host of the HispanicMPR.com podcast.
A graduate of the Universidad Iberoamericanao Mexico City, Carlos also studied Alta Dirección de Empresas at the Instituto Panamericano de Alta Dirección de Empresa. He joined Grupo Radio Centro in 1974 as an assistant to the president and has served in several positions, including: general director in Lahina, S. A., Pharmaceutical and Perfumery Manufacturer for 10 years; general sales manager of Pronosticos Deportivos, the Sports Lottery in Mexico for one year; and corporate development director between 1979 to 1983.
He was also general manager of KSSA/Founders Communications in Dallas, Texas; president, Cadena Radio Centro, one of the first Spanish langauge radio networks in the United States; chief operating officer, Grupo Radio Centro from 1989 to June 1998. In 1998, he became chief operating officer as well as member of Executive Committee and member of the Board.
To listen to the interview, scroll down until you see “Podcast” on the right hand side, then select “HMPR Carlos Aguirre” click on the play button below or download the MP3 file to your iPod or MP3 player to listen on the go, in your car or at home. To download it, click on the arrow of the recording you wish to copy and save it to disk. The podcast will remain listed in the July 2009 section of the podcast archive.
“Latino Family Dynamics” audio recording
Brenda Hurley and Liria Barbosa
Discuss
- Latino purchasing habits and products they favor
- Latino family characteristics
- Latinos and extended families
- Division of duties, responsibilities within the family
- Who is the decision maker in the Latino family
- Who is the information provider in the Latino family
Click here to find out about Latino purchasing habits and “Latino Family Dynamics”
