Wednesday, July 8, 2015



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Podcast with Susan Deehan, chairwoman, Tim Deehan, president, Actionable Intelligence Technologies, about how white collar crime goes largely unsolved

Posted by Elena del Valle on July 6, 2015

Susan Deehan

Susan Deehan, chairwoman, Actionable Intelligence Technologies

Timothy Deehan

Tim Deehan, president, Actionable Intelligence Technologies

Photos: Actionable Intelligence Technologies

A podcast interview with Susan Deehan, chairwoman, and Tim Deehan, president, Actionable Intelligence Technologies, is available in the Podcast Section of Hispanic Marketing & Public Relations, HispanicMPR.com. During the podcast, they discuss how white collar crime goes largely unsolved with Elena del Valle, host of the HispanicMPR.com podcast.

Susan and Tim are cofounders of Actionable Intelligence Technologies. She has developed an award-winning proprietary software that helps law enforcement agencies and forensic accounting firms around the globe find and prosecute large, complex financial fraud schemes, and recover money back to the victims. Tim works in product development, operations and sales at the company.

To listen to the interview, scroll down until you see “Podcast” on the right side, then select “HMPR Susan Deehan and Tim Deehan” and click on the play button below or download the MP3 file to your iPod or MP3 player to listen on the go, in your car or at home. To download it, click on the arrow of the recording you wish to copy and save it to disk. The podcast will remain listed in the July 2015 section of the podcast archive.

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Hedge consultancy executive discusses Cayman Islands options

Posted by Elena del Valle on June 26, 2015

The Cayman Edge

The Cayman Edge

Photos: cover Alex Nereuta, author Hans van der Post

Investors looking for opportunities that don't follow the mainstream market trends sometimes choose independently managed private funds. That is one reason to buy into an offshore fund. Diversity is another, according to Gordon Casey, managing director of hedge fund consultancy Front Shore.

“While everybody is hoping for returns that are higher than the market, the truth is that there is great value in having an investment that is completely independent from the regular investment options,” Casey said by email when asked about the advantages of Cayman Islands investments.

“Diversity is a goal in and of itself and that’s the main reason. Having said that, fund structures in the Cayman Islands are used for many other purposes – including the structuring of private funds only intended for a very small group of people who want to invest together, family funds where all of the assets owned by a family are put into the fund structure and the family heirs, as such, are given shares in the fund. And lastly, for people who live in geographic areas with strict exchange controls but have made substantial gains internationally and do not want to repatriate their funds yet, a fund offers an efficient way to invest those gains outside of their core business – whether for private, corporate or family planning purposes."

Gordon Casey, author, The Cayman Edge

Gordon Casey, author, The Cayman Edge

In The Cayman Edge How to Set Up a Cayman Edge Fund (OneWord Publishing, $19.99), a 169-page softcover book published in 2014 he discusses the subject in detail. He wrote the book for fund managers wishing to setup a fund in the Cayman Islands, although he also hopes it serves as a useful tool for students of finance seeking information about the hedge fund industry in general, and new entrants to the industry who want to get a head start. The book is illustrated in color and divided into 18 chapters, two introductions and eight appendices.

“When I entered the industry in 2001 there was very little in the way of guides or literature on funds, and these days you can find everything online but it’s scattered across the websites of industry organisations, law firms, administrators and general interest articles,” Casey said. “The book is an attempt to consolidate all of the information (with pictures!) into one place – the book that I wish I had been given when I first started and a book that I can continue to use as a reference tool myself.”

While many of the more successful funds require a minimum of one million dollars to start, the most common funds require a minimum investment of $100,000, he explained by email. In the book, he describes six types of funds and seven service providers. Casey has been running Front Shore since 2004.


The Cayman Edge

Click to buy The Cayman Edge


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Survey indicates low media trust of public relations workers

Posted by Elena del Valle on June 17, 2015

 

How often PR workers misled media survey

Survey: How often PR workers mislead media - click to enlarge

A recent report from a digital media and blogger placement company indicates that the relationship between public relations workers and media is poor. According to The Media Influencers Report of digital journalists, 90 percent of digital journalist respondents said they have been misled by public relations workers. Almost a quarter of them said such behavior happens often.

On average three out of four respondents said they use third party video. The highest percent among media channels, perhaps not surprisingly, was television where 93 percent of respondents said they use video provided by a third party. At the same time, when it came to video provided by public relations practitioners respondents indicated proper disclosure of content was a concern.

Twitter and Facebook top the list of social networks journalist respondents said they rely on for story ideas. Other sites that follow, they said, are LinkedIn, YouTube and Instagram.

The Media Influencers Report, the result of an online survey via Survey Monkey of 300 reporters and producers at TV, radio, newspaper, magazine, web media and bloggers, was recently released by D S Simon.

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Retired executive shares his secrets to success

Posted by Elena del Valle on June 12, 2015

Behind the Mask

Behind the Mask

Photos: Xlibris Publishing

Before retiring Donald F. Hastings led international conglomerate The Lincoln Electric Company out of a severe financial crisis into record sales and profits. He is convinced his success is due to unexpected strategies of sharing the risk, respect and wealth with all employees.

In Behind the Mask: Embrace Risk and Dare to Be Better (Xlibris Publishing, ) a 207-page softcover memoir penned by his daughter Leslie Anne Hastings, he discusses his career path, shares his opinions about good management strategies, and challenges the modern views of corporate America. They wrote the book for "anyone who is struggling with a person or situation in his/her life that seems insurmountable. There is always a solution."

“I may be David goading Goliath, but I believe layoffs, in general, are a sign of catastrophic failure on the part of management,” Hastings said in a press release. “To please Wall Street, we are dehumanizing business to a point that is unconscionable. It’s lazy and it’s bad business. I believe human beings are the single greatest resource a company has,” Hastings said. “Of course there’s a risk in taking care of your people, but being creative and taking risks is what inspired management is all about!”

When asked what the biggest surprise from the publication of the book was Leslie Anne said by email, "That the book was so well received on so many levels. Most people read the book in one sitting! Everyone who reads it takes away something different- from ideas and philosophy to courage and humor. It's a really fun read!"

Before retiring Donald F. Hastings led international conglomerate The Lincoln Electric Company out of a severe financial crisis into record sales and profits. He is convinced his success is due to unexpected strategies of sharing the risk, respect and wealth with all employees.

Donald and Leslie Anne Hastings, authors, Behind the Mask

Donald and Leslie Anne Hastings, authors, Behind the Mask

According to his biography, Hastings, chairman emeritus, The Lincoln Electric Company, was dubbed the Silver-Tongued Mesmerist by his customers. Leslie Anne Hastings, a graduate of Stanford University, was the voice Behind the Mask.


Behind the Mask

Click to buy Behind the Mask


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US, Austria study finds news media may influence racial bias

Posted by Elena del Valle on June 4, 2015

Temple Northup, University of Houston

Temple Northup, Ph.D., assistant professor, University of Houston

Photo: University of Houston

Two academics who studied the effects of media in the United States and Austria believe longterm exposure to news may influence racial bias. The results of their three studies were recently  published in a 20-page article titled Effects of Long-Term Exposure to News Stereotypes on Implicit and Explicit Attitudes in the International Journal of Communication.

Temple Northup, assistant professor at the University of Houston's Jack J. Valenti School of Communication, conducted the United States portion of the study while Florian Arendt at the University of Munich in Germany conducted the research in Austria. The study in the United States focused on possible bias toward African-Americans while the two studies in Austria addressed possible bias against foreigners. The researchers believe the influence of television news was likely greater than print news among study participants.

“The two countries were selected due to access of available data for a comparable news stereotype that exists in both countries,” said Northup in a press release. “In the U.S., a large body of research indicates crime is overrepresented on local television news relative to the actual amount of crime that actually occurs in a community. Previous content analyses conducted by researchers at the University of Michigan and the University of California, Santa Barbara have shown that that African-Americans are overrepresented as criminals on local television news when compared to their actual crime rates. In Austria, research has suggested foreigners are overrepresented as criminals in tabloid-style daily newspapers.”

In the first study in the United States 316 participants completed the Implicit Association Test (IAT), a controversial tool used in psychology to measure hidden bias people may have but are unwilling or unable to report. After completing the IAT, participants answered a question about their explicit (conscious) attitudes towards African-Americans, as well as how many hours of local television news they watch per day.

“The two countries were selected due to access of available data for a comparable news stereotype that exists in both countries,” said Northup. “In the U.S., a large body of research indicates crime is overrepresented on local television news relative to the actual amount of crime that actually occurs in a community. Previous content analyses conducted by researchers at the University of Michigan and the University of California, Santa Barbara have shown that that African-Americans are overrepresented as criminals on local television news when compared to their actual crime rates. In Austria, research has suggested foreigners are overrepresented as criminals in tabloid-style daily newspapers.”

There were 489 participants in the first Austria study for which researchers used the same data procedure. Respondents reported how many days per week they read the specific newspaper under investigation. The researchers concluded that exposure to the tabloid-style daily newspaper did not increase the negativity of implicit attitudes. There were 470 participants in the second Austria study. The academics concluded that reading content specifically about crime had a significant effect on implicit attitudes toward foreigners among respondents who said they often read crime articles.

While stereotyping, prejudice, and discrimination are found across the world the impact of media on consumers remains to be clearly defined. The researchers concluded more studies are necessary to better understand the issues “before an earnest attempt to reduce these negative outcomes can be undertaken.”

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California orchardist discusses his gold strategies

Posted by Elena del Valle on May 29, 2015

Going for Gold

Going for the Gold

Photos: News & Experts

The more debt our country accumulates the more money it needs to pay the bills. The economy has been poor and the government's solution increasingly has been to print new money with no collateral to back it up, leading many to believe the situation will worsen in the coming years. The deterioration will force our government to offer less to its citizens and charge them more in the form of taxes to pay the accumulated and growing debt, says William A. Storum, J.D., author, Going for the Gold Preserving Wealth, Lowering Taxes (Book Publishers Network, $21.95).

As that happens our currency will loose its worth to inflation; so will other so called hard currencies that have traditionally been considered safe havens, the author says in the book. He believes one way to protect our assets from the devastating losses such shifts would bring is to invest in gold. Given the limited supply of the precious metal many rely on it for the possible proverbial rainy day when the economy collapses and paper money becomes worthless.

William Storum, author, Going for Gold

William Storum, author, Going for the Gold

Storum points to many examples of economies falling on difficult times and countries with worthless currencies. He illustrates a period in our history in the last century when our government made owning gold by private citizens illegal, forcing people to sell their gold to the government and earning a profit on the difference a year later. He suggests strategies to accumulate gold bullion and invest in gold stocks and instruments in tax smart ways in order to safeguard our savings in case financial disaster strikes.

The 307-page softcover book was published in 2014. The author is an orchardist in California. He has inactive California Bar Association and California Board of Accountancy inactive licenses. There was no contact information on his book website.


Going for Gold

Click to buy Going for the Gold


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Listen to podcast with Alejandro Monteverde, director, Little Boy, about his film

Posted by Elena del Valle on May 18, 2015

Alejandro Monteverde, director, Little Boy

Alejandro Monteverde, director, Little Boy

Photo: Metanoia Films

A podcast interview with Alejandro Monteverde, director, Little Boy, is available in the Podcast Section of Hispanic Marketing & Public Relations, HispanicMPR.com. During the podcast, he discusses his film Little Boy (see With video New film about believing in the impossible) with Elena del Valle, host of the HispanicMPR.com podcast.

Alejandro is a Mexican writer whose first feature, Bella, won the People's Choice Award at the Toronto Film Festival, and brought him the American by Choice Award for its positive contribution to Latino art and culture in the United States. His second feature, Little Boy, was picked up for general release by Open Road and had its debut in theaters nationwide April 2015.

Little Boy, produced by his company, Metanoia Films, tells the story of a boy willing to believe the impossible in order to bring his father back from World War II. Alejandro is developing his next film, The Hidden Ones. It is a dark international thriller about a brilliant killer murders the twelve holiest monks on earth and the young FBI agent who dives dangerously deep into the killer's demonic world. He and his wife Ali Landry, an actress and former Miss USA, live in Los Angeles with their three children.

To listen to the interview, scroll down until you see “Podcast” on the right side, then select “HMPR Alejandro Monteverde” and click on the play button below or download the MP3 file to your iPod or MP3 player to listen on the go, in your car or at home. To download it, click on the arrow of the recording you wish to copy and save it to disk. The podcast will remain listed in the May 2015 section of the podcast archive.

Both Sides of the Equation: Insight on What’s Good for the Story

Posted by Elena del Valle on May 13, 2015

By Edward M. Bury, APR
Coordinator of Public Information
Urban Transportation Center at the University of Illinois at Chicago

Edward M. Bury, APR

Edward M. Bury, APR, coordinator, Public Information, Urban Transportation Center University of Illinois at Chicago


Photo: Edward M. Bury


Professionals who work in the public relations industry and members of the news media share this in common: Both sides want to tell a story, and both sides want to deliver fresh, compelling and accurate information.

In late April, I had the privilege to get a first-hand perspective on how public relations professionals and journalists can better work together. How? I moderated a panel discussion, “PR Pros and Journalists Working Together for the Good of the Story.” The noontime event was sponsored by the Chicago chapters of the Hispanic Public Relations Association and the National Association of Hispanic Journalists.

From the media side, the panelists were Stacey Baca, ABC Channel 7 anchor and reporter, and Carly Luque, an assignment editor from CBS Channel 2. The public relations profession was represented by Cristina Alfaro, Director of External Diverse Partnerships at McDonald’s Corporation, and Luis Agostini, Senior Media Executive with Edelman.

Click to read the entire article Both Sides of the Equation: Insight on What’s Good for the Story

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With video New film about believing in the impossible

Posted by Elena del Valle on May 6, 2015

Jakob Salvati plays Little Boy

Jakob Salvati plays Pepper Flynt Busbee in Little Boy


Video and photos: Metanoia Films

In a town of bullies and bully enablers, prejudice and fear, an eight year old boy, who is small for his age, suffers when his father, his best friend, heads off to war. The young boy's unshakable faith in the return of his father against all odds is at the heart of Little Boy, a lovingly made 106-minute movie set in a Rockwellian United States town during World War II. Little Boy was shot entirely in Mexico and the post production work was done in Los Angeles. It took five years to produce and was completed in 2014. It was released nationwide April 2015. Scroll down to watch a trailer.

The film stars Michael Rapaport, Jakob Salvati, Emily Watson, Ali Landry, and Eduardo Verastegui, and was produced by Mark Burnett, TV and movie producer (Survivor, The Apprentice, Shark Tank, The Bible Series). In the movie, Pepper Flynt Busbee (Jakob Salvati) is willing to do whatever it takes to end World War II because he is convinced that with the end of the war his father will return home. He struggles in his difficult journey and learns several important lessons along the way.

A scene from Little Boy

A scene from Little Boy - click to enlarge

Little Boy, with a $20 million budget, was written and directed by Alejandro Monteverde. He also wrote and directed Bella which won the People's Choice Award at the Toronto Film Festival, and the American by Choice Award for its positive contribution to Latino art and culture in the United States.

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The China Study Quick and Easy Cookbook released

Posted by Elena del Valle on May 1, 2015

The China Study Quick & Easy Cookbook

Photo: BenBella Books, Inc.

Do you prefer to eat vegetarian foods? Did you read The China Study (see Health, nutrition experts examine comprehensive China nutrition study) and Whole (Nutrition expert, educator discuss whole food plant based diet advantages) which outline the healthful advantages of plant based and whole diets? Do you have limited time to cook? If so, The China Study Quick & Easy Cookbook: Cook Once, Eat All Week with Whole Food, Plant-Based Recipes (BenBella Books, $19.95) by Del Sroufe may appeal to you.

The 253-page trade paperback book, edited by Leanne Campbell, PhD and published this year, is chock full of color photos by Robert Metzger in varied sizes. It is divided into sections by type of dish: Breakfast Dishes; Sauces, Salad Dressings & Seasonings; Snacks & Spreads; Salads; Sandwiches; Pasta & Baked Dishes; Soups; Entrees; and Desserts.

A short Appendix has Measurement Guide, Dietary Symbols and Nutritional Value information. At the end of the book there is an offer to sign up for a free digital copy (in Kindle, PDF or ePub) of BenBella's Best of Plant Based Eating. All that was necessary to receive a copy was to provide a name and email address and verify the email address after receiving a confirmation email from the publisher.

Sroufe is also author of New York Times bestselling Forks Over Knives: The Cookbook, and Better Than Vegan. Campbell is author of The China Study Cookbook.


The China Study Quick & Easy Cookbook

Click to buy The China Study Quick & Easy Cookbook


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