Posted by Elena del Valle on February 6, 2008
By Heather Dominick, EnergyRich entrepreneur success coach
EnergyRich Coaching, Inc.
Heather Dominick, EnergyRich entrepreneur success coach, EnergyRich Coaching, Inc.
Photo: EnergyRich Coaching, Inc.
So many entrepreneurs try to do it all and get frustrated by all the time it takes. Here are 5 solid-gold steps to keep your energy high, your tasks moving quickly and your bank account full.
1. Prep Your Energy
Have time set aside every day (even 5 minutes) to really connect to that part of yourself which is about the passionate reason why you went into business in the first place. It’s this place that gives you access to the ideas, solutions, and “how to’s” that cannot be conceived of, created, or tapped into when you are so busy “doing” and “going 24-7.” And it’s those ideas that are the true golden nuggets of your business. You need them; so make space for them!
2. Get Going
Marketing is the foundation to any business and one of the main things that keeps entrepreneurs from marketing themselves is fixating about “getting it right.” But this is where the famous popular sneaker phrase pops up, because it seriously is about jumping in and doing “it” and by that I mean anything. Just get moving. It’s better to do it wrong than not do it at all. At least the marketing energy is moving. Any shortcoming or small blunder will hardly ever wreck a business. But getting so stuck in preparation that you never get started, will stop you right in your tracks every time.
If you need a bit of a marketing jumpstart visit this site for some great resources: MarketingSurvivalKit.com
3. Stay Specific
As entrepreneurs, we love opportunities! Moving from project to project is part of the entrepreneurial excitement. But as business grows and more comes your way you have to become a master of saying “no”. By keeping your business specific and targeting only what you know you are good at, you are always confident and calm in your work. You know how to market yourself, and you know who you’re marketing to and you feel great doing it. This is business magic.
4. Manage Your Marketing
Again, the only way to make sure you stay in business is to always market. The best way to do that is to fit all the pieces of your marketing puzzle pieces together: book out your entire year in advance (i.e. networking meetings, speaking engagements, joint projects). Make sure you have something that is always scheduled on a weekly, monthly and quarterly basis. This way you don’t need to worry about where business is going to come from and then your energy is free to do what you love!
5. Get Help
It seems when many entrepreneurs leave their jobs to “go solo,” they believe they must work completely solo too. They insist on doing it all themselves. Get clear about what you can delegate and do it right away. Find someone to do what you’re not so great at or it takes a lot of your time and energy. Don’t let budget stop you – there are interns, students, free-lancers and virtual assistants. Keep your energy available for what you’re best at and business will boom! Some fantastic sites to get some great-in-your-budget help:
CraigsList.org – for interns, students and more.
E-Lance.com – freelancers galore here.
Assistu.com – ask for exactly what you want in a Virtual Assistant and then hear back from the best.
Heather Dominick, is founder of the EnergyRich Success System for Entrepreneurs, the proven step-by-step program to help you achieve your most profitable business and energized life. To sign up for her freebie how-to articles and no-charge tele-classes on how to create an EnergyRich Entrepreneur business, visit http://www.energyrichcoach.com/.