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	<title>Comments on: ¡Bienvenidos! Best practices for using welcome calls in your Hispanic customer service strategy</title>
	<link>http://www.hispanicmpr.com</link>
	<description>Providing you essential information on America's largest minority</description>
	<pubDate>Mon,  8 Sep 2008 01:01:28 +0000</pubDate>
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		<title>By: Lauri Jordana</title>
		<link>http://www.hispanicmpr.com/resources/articles/¡bienvenidos-best-practices-for-using-welcome-calls-in-your-hispanic-customer-service-strategy/#comment-866654</link>
		<dc:creator>Lauri Jordana</dc:creator>
		<pubDate>Thu, 03 Apr 2008 20:45:52 +0000</pubDate>
		<guid>http://www.hispanicmpr.com/resources/articles/¡bienvenidos-best-practices-for-using-welcome-calls-in-your-hispanic-customer-service-strategy/#comment-866654</guid>
		<description>This article has invaluable information about strengthening the customer relationship from the outset. A touchpoint early on to explain our processes will ease any fears and create trust, yet it's often forgotten even among companies that have implemented strong marketing efforts. As they say, retaining a customer costs a lot less than acquiring a new one! We'll definitely be bringing this information to our Hispanic marketing clients so they can best retain their new Hispanic customers.</description>
		<content:encoded><![CDATA[<p>This article has invaluable information about strengthening the customer relationship from the outset. A touchpoint early on to explain our processes will ease any fears and create trust, yet it&#8217;s often forgotten even among companies that have implemented strong marketing efforts. As they say, retaining a customer costs a lot less than acquiring a new one! We&#8217;ll definitely be bringing this information to our Hispanic marketing clients so they can best retain their new Hispanic customers.</p>
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