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	<title>Hispanic Marketing &#38; Public Relations website and podcast</title>
	<link>http://www.hispanicmpr.com</link>
	<description>Audio Interviews, Events, Newsletter, Presentations, Videos</description>
	<lastBuildDate>Wed, 01 Jul 2009 08:00:24 +0000</lastBuildDate>
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		<title>Users: HispanicMPR content unique, useful</title>
		<description><![CDATA[By Vanessa Bravo
Intern, HispanicMPR.com
The three sections users prefer are guest articles, articles authored by Elena del Valle and podcasts

Happy birthday! Hispanic Marketing and Public Relations (HispanicMPR.com) is reaching its fourth anniversary and is growing fast. What started four years ago as a small forum to share ideas about the book Hispanic Marketing &#38; Public Relations [...]]]></description>
		<link>http://www.hispanicmpr.com/2009/07/01/users-hispanicmpr-content-unique-useful/</link>
			</item>
	<item>
		<title>Are Hispanics more susceptible to media influence?</title>
		<description><![CDATA[
Graphics: HispanicMPR, Vertis
For several years the media industry has been changing before our eyes. Slowly we witness a media revolution and evolution driven by outdated business models, the increasing availability of technology to an ever growing populace and consumers&#8217; mistrust of conventional media as well as the desire of some consumers to be part of [...]]]></description>
		<link>http://www.hispanicmpr.com/2009/06/29/are-hispanics-more-susceptible-to-media-influence/</link>
			</item>
	<item>
		<title>Marketer addresses social networking for businesses issues</title>
		<description><![CDATA[
While millions of people have online profiles and are active in well known social networking sites like Facebook and Twitter, reaping measurable advantages from the profiles does not necessarily follow. Some companies and individuals are convinced these networks are the future and that for those who know what to do and how to do it [...]]]></description>
		<link>http://www.hispanicmpr.com/2009/06/26/marketer-addresses-social-networking-for-businesses-issues/</link>
			</item>
	<item>
		<title>Hispanic online growth surpasses mainstream</title>
		<description><![CDATA[
For companies targeting online audiences Latinos represent a booming market with continued potential for growth. As of February 2009 there were 20.3 million Hispanics or 11 percent of the total United States online population and a record number, according to comScore, Inc., a company that measures the digital world. As a greater number of Hispanics [...]]]></description>
		<link>http://www.hispanicmpr.com/2009/06/24/hispanic-online-growth-surpasses-mainstream/</link>
			</item>
	<item>
		<title>Listen to podcast interview with Craig Handley, CEO, Listen Up Espanol about Hispanic call center selection</title>
		<description><![CDATA[
A podcast interview with Craig Handley, founder and chief executive officer of Listen Up Español, is available in the Podcast Section of Hispanic Marketing &#38; Public Relations, HispanicMPR.com. During the podcast, Craig discusses how to pick a U.S. Hispanic call center with Elena del Valle, host of the HispanicMPR.com podcast.
Craig leads Listen Up Español, a [...]]]></description>
		<link>http://www.hispanicmpr.com/2009/06/22/listen-to-podcast-interview-with-craig-handley-ceo-listen-up-espanol-about-hispanic-call-center-selection/</link>
			</item>
	<item>
		<title>Entrepreneur outlines social network business plan</title>
		<description><![CDATA[
In spite of the popularity of social networks in the last years, from a business perspective the question many investors are asking is whether they make business sense. Since social networks are free to users in order to become financially viable they must generate revenue from another source. Many believe the traditional media model that [...]]]></description>
		<link>http://www.hispanicmpr.com/2009/06/19/entrepreneur-outlines-social-network-business-plan/</link>
			</item>
	<item>
		<title>Why consumers are buying more sugar</title>
		<description><![CDATA[
Photo: Simon and Baker
In the last two years sugar consumption has increased 20 percent. This is important because sugar is the most popular product in the $4.3 billion sweetener industry in the United States. The industry is divided into three main segments: sugar, sugar substitutes, and liquid sweeteners for tabletop use and as ingredients in [...]]]></description>
		<link>http://www.hispanicmpr.com/2009/06/17/why-consumers-are-buying-more-sugar/</link>
			</item>
	<item>
		<title>Popular Hispanic doctor launches website</title>
		<description><![CDATA[
Photos: VidaySalud.com
In early June, Aliza Lifshitz, M.D., known to some Spanish speakers in the United States as la Doctora Aliza, launched VidaySalud.com, a Spanish-language health oriented website. About 20 percent of the content of the website, the Salud de A a Z section, is Spanish language translations from Harvard Health Publications. The remaining 80 percent [...]]]></description>
		<link>http://www.hispanicmpr.com/2009/06/15/popular-hispanic-doctor-launches-website/</link>
			</item>
	<item>
		<title>First Billboard music, advertising conference held in New York</title>
		<description><![CDATA[Article and photo by Fredwill Hernandez
On June 4 and 5, 2009 Billboard and Adweek partnered to host the first conference catered to music and advertising. The two day Music and Advertising Conference held at the W hotel in New York brought together industry insiders of the music and advertising world which focused on the importance [...]]]></description>
		<link>http://www.hispanicmpr.com/2009/06/12/first-billboard-music-advertising-conference-held-in-new-york/</link>
			</item>
	<item>
		<title>California company launches Cuba flights</title>
		<description><![CDATA[
Photo: Cuba Travel Services
Cuba Travel Services, Inc., a Long Beach, California company owned by &#8220;a group of Los Angeles business people&#8221; will launch a non-stop weekly flight from Los Angeles to Havana, Cuba starting June 30, 2009. The inaugural flight is 50 percent sold as of this writing. Havana bound departures will be Tuesdays at [...]]]></description>
		<link>http://www.hispanicmpr.com/2009/06/10/california-company-launches-cuba-flights/</link>
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